Developing the Digital You: Creating a Strong Social Media Presence to Expand Your Professional Network

Michael Gottlieb, MD is the Director of the Emergency Ultrasound Division and the Program Director for the Clinical Ultrasound Fellowship at Rush University Medical Center. He is also the co-creator and Chief Strategic Officer for the Academic Life in Emergency Medicine (ALiEM) Faculty Incubator, as well as the Chair of the ACEP Ultrasound Section and Past-Chair of the AAEM Ultrasound Section. He has authored over 450 peer-reviewed publications and has received over $20 million in federal and foundation funding. He is also an editor for 8 journals, has received numerous top peer reviewer awards, and is a nationally-recognized speaker and educator. His academic interests include medical education, ultrasound, infectious diseases, heart failure, and diversity, equity, and inclusion.

Lauren Westafer, DO, MPH, MS (she/her) is an Assistant Professor in the Department of Emergency Medicine at the University of Massachusetts Medical School-Baystate and Director of the Emergency Medicine Research Fellowship. Dr. Westafer completed an Emergency Medicine Research fellowship, during which she completed a Masters in Clinical and Translational Science through Tufts University School of Graduate Biomedical Sciences. She is a clinician-investigator with a focus on implementation science, de-implementation of low-value care, and pulmonary embolism. She completed a K12 as a Massachusetts Consortium for Cardiopulmonary Implementation Science Scholar and is currently funded by a K23 through the NHLBI, “De-implementaiton of Low-Value Evaluation of PE (DELVE-PE).”. Dr. Westafer is co-founder of the Emergency Medicine podcast, FOAMcast, that provides a critical appraisal of relevant topics and has had over 3 million independent downloads. She lectures internationally on knowledge translation, pulmonary embolism (PE), alcohol withdrawal, and quality of care for LGBTQIA+ patients. In addition, she serves as the Social Media Editor and a research methodology editor for Annals of Emergency Medicine.

Wendy C. Coates, MD is Emeritus Professor of Emergency Medicine at UCLA Department of Emergency Medicine, David Geffen School of Medicine at UCLA and Senior Faculty/Education Specialist at Harbor-UCLA Department of Emergency Medicine. She served as Dean of the UCLA Acute Care College and Director of Education at Harbor-UCLA where she founded the Fellowship in Medical Education Scholarship in 1999. She enjoys continued active mentorship of her fellowship graduates. Coates graduated with honors from Allegheny College, earned her MD from Case Western Reserve University, and completed the EM residency at Allegheny General/Medical College of PA. 

Dr. Coates’ research focus is medical education with an emphasis on faculty and learner development, mentorship, curricular innovation and evaluation, creativity in medicine, and qualitative methods. She is a founding member of the Editorial Board for AEM Education & Training, member of the AEM Editorial Board, and was an ABEM Item Writer for 9 years. 

Dr. Coates began her service to SAEM as the Resident Representative to the Education Committee which she subsequently chaired for several years. She was the inaugural chair of the Undergraduate Education Committee where she led the creation and implementation of the SAEM Virtual Advisor Program and, most recently, led the initial Fellowship Approval Committee that developed metrics for non-ACGME approved fellowships in EM. She has also served on the Nominating Committee, Research Committee, and was the SAEM representative to the national committee on medical student education reform. She currently serves as a member-at-large on the SAEM Board of Directors. Follow on her Twitter at: @CoatesMedEd